Whether you are just learning about supermarket cards or are a
long time opponent, I believe that you will find something of value in the
arguments presented here.
These mini-essays were designed to be read sequentially, in their
entirety. I recommend beginning with the first one, then clicking "Next
Question" until you reach the end. Or, you can go straight to the highlights
(indicated with a star).
Supermarkets are just rewarding loyal
shoppers. What's wrong with that?
Isn't participation in supermarket "loyalty" programs
Why do you call them "registration and
Who cares if they know what I buy at the
Why shouldn't my life be an open book? Only people with
something to hide worry about surveillance and tracking.
offer enough protection?
Can club card records be seized by law
If people don't like club cards, why not
just shop somewhere else?
Why haven't I seen any consolidation of the
markets in my town?
If collecting data on shoppers is really so awful why are
the supermarkets so open about it?
How are loyalty programs funded?
Why do you put the word "loyalty" in quotes when you refer
to these programs?
If I stop using my supermarket club card, won't I have to
pay a lot more for my groceries?
Extra: With all the pain and suffering in
the world and people starving in [fill in location here], how can you justify
spending your time on supermarket club cards?